businesscommunication Unit 1 ► Meaning, Nature and Objectives ► Importance of Strategic Human Resource Management ► Elements of Strategic Human Resource Management ► Objectives of Strategic Human Resource Management BUSINESS COMMUNICATION ► Business Communication - Meaning, Nature and Objectives ► Significance (Need) of Business Communication ► Forms of Business Communication ► Feedback and Its Importance ► Effective Communication ► Shannon and Weaver Model (First model of Communication) ► Verbal and Non-Verbal Communication ► Levels of Communication ► Barriers to Communication ► Formal and Informal Communication ► Advantages & Disadvantages of Formal Communication ► Group Discussion in Business Communication ► Mock Interview in Business Communication ► Seminar in Business Communication ► Effective Listening: Meaning, Importance, Types, Process and Principles of Effective Listening ► Business Letter - Meaning, Purpose, Stages and Essentials ► Sales Letters and Its Importance ► Memo or Memorandum: Meaning, Importance and Difference between Memo and Business Letters ► Collection Letters and It’s Nature ► Meaning of Report and Its Types ► Proposals - Meaning, Types and It's Drafting ► Report Writing and its Characteristics ► Qualities of a Good Report ► How Reports are Prepared ► Short Report and its Format ► Contents of a Formal Report ► Resume and Its Essential Features ► Advantages & Disadvantages of Formal Communication
